Direct Mail for
Higher Education

From stunning viewbooks to personalized invitations, we’ll help you craft a direct mail campaign that humanizes your enrollment funnel and drives engagement.

Enhance Your Outreach

Stand Out
in a Crowded Field

In the competitive world of higher education, how are you attracting the right students to your school? As you probably know, it’s getting harder and harder to stand out using digital channels alone. While digital marketing should still be a key component of your strategy, the sheer volume of online noise makes it difficult to capture the attention of prospective students.

That’s where direct mail comes in—and where we can help. Our role is to make it easy for institutions like yours to send professional, high-impact direct mail to prospective college students. A well-designed mail piece can break through the noise and boosts engagement in ways that digital efforts often can’t—at least, not alone.

Capture Student Attention

We’ll Help You Send Direct Mail to Prospective College Students

With over 40 years of experience with this industry, Salt Lake Mailing & Printing knows how to leverage direct mail for prospective higher education students, specifically—campaigns that capture attention, convey the prestige and value of your institution, and help you hit your target numbers.

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Direct Mail Services for Your Institution

Your institution is unique, so your direct mail should be too. We tailor each campaign to align with your outreach goals—taking the guesswork out of audience targeting, design, and delivery.

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Mailing Services

Ensure timely, compliant delivery with our expert mailing solutions. We take care of addressing, presorting, and postal regulations so your materials reach the right recipients without any hassle. You focus on your on-campus goals—we’ll handle the mailing logistics.

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Printing Services

Bring your direct mail marketing to life with beautifully printed materials. We print every format you can think of—from postcards and brochures to viewbooks and invitations. Whatever your vision is, we’ll print it with attention to detail and a focus on lasting quality.

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Variable Data Printing

PDeliver personalized mail that speaks directly to each student. With variable data printing, you can customize every piece with names, programs of interest, or other recipient details—allowing you to scale relevance, improve response rates, and boost engagement.

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Strategic Mailing Lists

Reach the right audiences with expertly curated mailing lists. Whether you’re targeting prospective students or engaged alumni, we’ll use data and our expertise to help you identify your ideal recipients. Our goal is always to maximize your deliverability and ROI.

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USPS Marketing Mail Know-How

Take advantage of discounted postage for high-volume mailings. Our team helps you navigate the requirements for USPS Marketing Mail, ensuring your campaigns qualify for bulk rates whenever possible and are prepared in compliance with postal regulations.

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Omnichannel Campaign Support

Create a seamless experience for your prospective students. We’ll align your direct mail with email, social media, and digital ads so each touchpoint reinforces the others. This coordinated approach builds recognition for your institution and drives stronger results.

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Trust Salt Lake Mailing & Printing, an Experienced Partner

Your reputation is everything, so it’s important to only entrust your direct mail campaigns to a company with proven experience and a commitment to exceptional service.

Salt Lake Mailing & Printing is the ideal partner for higher education institutions looking to send direct mail to prospective college students. We’ll provide the strategic guidance and hands-on support needed to ensure your campaign makes a powerful impact. If you’re looking for an invested partner that understands your industry, you’ve come to the right place.

Enlist Enrollment Experts
print floor

Power Your Project With
a Partner Who’s All In

We’re more than a vendor—we’re a partner with skin in the game. From concept to completion, we stay hands-on, proactive, and fully invested in getting it right. We might care about the outcome even more than you do.

Excited to bring your project to life? We’re ready when you are.

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